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Cases covering Singapore

Displaying 131 - 140 of 227 results

Homage: Harnessing Technology to Tackle Singapore’s Ageing Challenges

Set in February 2018, the case follows Gillian Tee and Lily Phang, the co-founders of Homage, a Singapore-based tech startup providing on-demand home care service to the elderly. Homage was founded as a solution to the growing social problems caused by an ageing population—the proportion of...
S$6.00

Structo: A Start-Up in 3D Printing for the Dental Industry

Discipline:
Structo is a technology start-up conceived by Huub van Esbroeck and six other mechanical engineering undergraduates from National University Singapore (NUS) in 2014. The founding team at Structo had built a prototype of a 3D printer which could print four times faster than the 3D printers available...
S$6.00

Café Betterfield: Optimising the Food Menu

John Chow, the owner of Café Betterfield (CBF), is a food gourmet and a passionate entrepreneur. CBF offers a wide spread of food options, and this was a big draw for many of its regular customers. With these strengths, Chow was puzzled by the lacklustre and irregular profitability of the cafe....
S$6.00

Luxola to Sephora Online: Opportunities in Beauty

Discipline:
In 2011, Alexis Horowitz Burdick founded Luxola, an e-commerce platform selling branded cosmetics online in Singapore. By 2015, Burdick was able to expand her venture across 12 markets in Asia Pacific region and was acquired by Louis Vuitton Moet Hennesey (LVMH) under its cosmetics arm of Sephora....
S$6.00

Data Analytics-Driven E-Commerce for the Small Seller: Zilingo

Discipline:
Zilingo, a play on the word ‘Zillions’, is an online e-commerce platform for selling fashion products and was founded by Ankiti Bose and Dhruv Kapoor in Bangkok in 2015. Established with the vision of providing the small seller in South East Asia with an efficient online platform to sell their...
S$6.00

Juntos Global: Deploying Human Centered Design to Motivate the Newly Banked

The case is set in March 2018. Neha Bhatia Ramdas the Director of Sales at Juntos Global is visiting a prospective partner bank of her company in Singapore, which wants to expand its outreach amongst the unbanked population in South East Asia. The partner bank is not comfortable in sharing their...
S$6.00

Mind the Drone: Virtual Reality Simulation

Mind the Drone is a virtual reality (VR) game that requires a single-player only. The player is asked to select evidences in an accident case in which the victim had severe injuries. The game allows the players to analyse the scene of the incident where the accident took place and also analyse the...
S$6.00

Divestment of Changi International Airport Services by Temasek Holdings

Discipline:
In May 2004, Temasek Holdings (Temasek) initiates the divestment of Changi International Airport Services (CIAS), following the issuance of a third ground handling license to Swissport. Since its inception in 1977, CIAS had built a reputation of a successful and competitive operator at Changi...
S$6.00

Syntellix: Disrupting the Medical Implant Titans with a Screw that Disappears

Set in early October 2017, this case follows Utz Claassen, the founder and chairman of Syntellix – a medical parts company that specialised in the research, development and sales of bio-absorbable, metallic implants. Syntellix was founded in 2008 as a spin-off from the special research division at...
S$6.00

SingHealth: Winning the War Against Diabetes

It was April 2017, and Dr Bee Yong Mong, Head of SingHealth Duke-NUS Diabetes Centre (diabetes SDDC), was deeply entrenched in fighting the war against diabetes in Singapore. The diabetes SDDC was formed in February 2015 and was housed at the Diabetes and Metabolism Centre (DMC) located at the...
S$6.00

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