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Cases for Undergraduate

Displaying 301 - 310 of 419 results

Coca-Cola’s ‘eKOCool’ Solar Cooler: Innovation to Empower Women Retailers in Rural India

In 2011, Coca-Cola India recognised the opportunity to access the rural and remote markets of India in a more effective manner by launching the ‘eKOCool’, a solar power operated cooler. This innovation had the potential to expand the hitherto underserved and hard to penetrate Indian rural market,...
S$6.00

Steady Leadership in Choppy Seas: An Asian Maritime Perspective

Set in March 2015, the case begins when the Baltic Dry Index (BDI), an economic indicator of the average price to ship raw materials, hits an all-time low. Khalid Hashim, Managing Director of Bangkok-based Precious Shipping Public Company Limited (PSL) is now tasked with navigating the company...
S$6.00

Innovation in Assurance: Doing More, and More Effectively, with Less

Back in early 2013, Jimmy Ng, the new head of Group Audit at DBS received an urgent call from Kelvin Lam, Country Head of Taiwan Audit, requesting an increase in Taiwan’s audit headcount by ten for mandatory audits required by the Financial Supervisory Commission in Taiwan. However, Ng was very...
S$6.00

Kheng Keng Auto: A Global Business Selling Scrapped Cars and Car Parts from Singapore

This case, set in August 2014, examines Kheng Keng Auto (KKA), a Singapore-based family business with global operations that deals in pre-owned vehicles, recycled auto-parts and scrap metal. Founded as an auto repair shop in 1980, the company eventually diversified its offerings and expanded into...
S$6.00

Process Quality Monitoring at Altis Semiconductor

Set in 2015, this case illustrates a typical process problem (or “excursion”) experienced in a production facility, considered from the perspective of the quality department. The case uses an example at Altis Semiconductor, where certain process parameters measured during production are indicating...
S$6.00

Bank Negara Indonesia: Enabling Transformative Change through Human Capital

The case is set in 2014 in Indonesia, with the leaders of a once strong national bank – Bank Negara Indonesia (BNI) - facing the challenge of transformation amidst a volatile and uncertain business environment. With growing competition and the rapid economic growth of the nation, the bank...
S$6.00

Ethical Issues in Singapore’s Real Estate Industry

As of 2014, housing policies in Singapore continue to be a hot issue with the growing affluence of the population and the long-standing policy of ensuring home ownership for all Singaporeans. Despite the establishment of the Council for Estate Agencies (CEA) in 2010, which put in place tighter...
S$6.00

Future For Children: A Social Enterprise Project In Transition

This case won the Inclusive Business Models category at the EFMD Case Writing Competition 2016.
More details here.

This case is set in January 2015 and follows Future for Children (FFC), a poverty eradication charity initiated by Swiss banker, Daniel Elber, in Muntigunung, Bali (Indonesia). FFC...
S$6.00

Managing Workplace Diversity

This series of eight short two-part cases (“caselets”) is written to highlight some of the most challenging and potentially destabilising moments in everyday work life in the Asian context. With globalisation, many Asian organisations are becoming increasingly diverse. Managers and employees often...
S$6.00

Matthew’s Choices: Critical Career Decisions

This case study set in 2013 discusses the critical career decisions that Matthew Tan, a young university graduate from National University of Singapore, has to make. The case is in three parts. In Part A, Matthew inspired by his childhood experiences is toying with the idea of leaving his job at...
S$6.00

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