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Cases for Undergraduate

Displaying 281 - 290 of 419 results

Data Analytics at Alexandra Health System: A New Journey in the Healthcare Industry

by Nang Laik Ma, Koh Lian Chee, Zack Wang Zheng
Discipline:
Auditing, Accounting and Control
This case won the Responsible Leadership category at the EFMD Case Writing Competition 2016.
More details here.

The case is set in June 2014, when Lau Wing Chew, Chief Transformation Officer (CTO) at Alexandra Health System (AHS) in Singapore was highlighting the achievements of the data analytics...
S$6.00

Privatising the Pakistani Power Sector

by Ijlal Naqvi, Christopher Dula
Discipline:
This case is set in 2010. It is a retrospective case that examines a 1994 policy reform and incentive framework meant to attract private sector investment for power generation in Pakistan. Inadequate power generation and distribution were long-standing development hurdles for the country – and...
S$6.00

UltraRope: Crafting a Go-To-Market Strategy for Kone’s Innovative ‘UltraRope’ Hoisting Cable

by Kirsti Lindberg-Repo, Saumya Sindhwani, Christopher Dula
Discipline:
Organisational Behaviour, Innovation
In any industry, companies must keep their mission, vision and values as the guiding aspects, as well as the determinants, of their market position. Kone, one of the global leaders in the elevator and escalator industry, was founded in 1910. Kone has always held the core belief that the elevator...
S$6.00

Data Analytics at DBS Group Audit: The Future of Auditing is Auditing the Future

by Foo See Liang, Zack Wang Zheng
Discipline:
Auditing, Accounting and Control
The case is set in January 2014 and reveals the data analytics initiatives at DBS Group Audit. Group Audit was used to assess the riskiness of the bank’s branches based on seven attributes derived from the auditors’ collective wisdom. The results could sometimes be misleading and inaccurate. To...
S$6.00

Astra International: Innovation Asian Style

by Peter Williamson, Adina Wong
Discipline:
Organisational Behaviour, Innovation
It is 1 August 2015, and the 32nd InnovAstra Convention, an annual competition meant to showcase and recognise the innovation achievements of individuals, teams and business units in the Indonesian conglomerate PT Astra International Tbk (Astra), is just a fortnight away. Ekuslie Goestiandi is the...
S$6.00

DBS Bank: Transformation Through Strategy Implementation

by Robin Speculand, Adina Wong
Discipline:
Strategy, Organisational Behavior and Leadership
Part A of the case takes place in February 2010. In late 2009 Piyush Gupta joined DBS Bank as its CEO and set about transforming the bank. His first 100 days were spent familiarising himself with the business. He then hosted a three-day strategy formulation retreat offsite with his top leaders. The...
S$6.00

Grab: Discovering New Frontiers for Growth in the Southeast Asian Sharing Economy

by Mei Lin, Christopher Dula
Discipline:
Strategy, Design and Management of Information Systems
Launched in 2012, Grab began in Malaysia as a third-party e-hailing taxi dispatching mobile application. The company expanded at a remarkable speed and by 2015, the app had been downloaded more than 4.4 million times, averaging seven bookings per second. A year later the app had over 13 million...
S$6.00

MatchMove: Business Model Evolution

by Ted Tschang, Adina Wong
Discipline:
Strategy, Entrepreneurship and Innovation
In early 2009, Shailesh Naik founded MatchMove, a Singapore-based online entertainment service provider. Naik and his business partner had identified a gap in the Asian online gaming market and their vision was to plug this gap with a company-specific platform that incorporated casual gaming,...
S$6.00

The High Flyer & the Generation Gap

by Paul Lim
Discipline:
Organisational Behavior and Leadership, Human Resources Management
David Lee is a highly motivated individual who overcame some setbacks in his life to rise through the ranks quickly, and at the age of 27, became the country manager of the NZ Foods’ representative office in Singapore. However, Lee soon begins to encounter problems upon stepping up to his new role...
S$6.00

Thermal Coal

by Michael Benoliel
Discipline:
Organisational Behavior and Leadership, Communications
This is a quantified one-on-one procurement negotiation exercise. The negotiation, carried out over a set of eight issues, is between the Regional Sales Manager for Thermal Coal of Earth Energy, a global mining company, and the Acquisition Team Leader for Thermal Coal of National Electric Power, a...
S$6.00

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