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Cases completed in year 2015

Displaying 21 - 30 of 30 results

DBS: Journey to Integrated Reporting

In 2011, Mikkel Larsen, Managing Director, Head of Tax & Accounting Policy, Group Finance at DBS Bank mooted the idea of DBS adopting an integrated reporting approach. He was convinced that this was a more holistic way of reporting on the bank’s business strategy and activities, linking each of...
S$6.00

Disruption in the Air: Surf Air’s All-You-Can Fly Business Model

This case is set in July 2013, shortly after the launch of Surf Air, an all-you-can-fly subscription airline based in California. Wade Eyerly, the CEO of Surf Air, has to decide if the business model is sustainable, and also if Surf Air could be expanded to other locations.
Three directional trends...
S$6.00

HappyTap: Encouraging Handwashing in Rural Vietnam

The case is set in Phnom Penh in March 2014. Geoff Revell was the Regional Programme Manager of WaterSHED, a non-governmental organisation based in Phnom Penh, Cambodia, founded in August 2011. WaterSHED had been established to promote socially impactful businesses in water, sanitation, and hygiene...
S$6.00

Mia by Tanishq: Jewellery to Entice the Working Woman in India

Discipline:
In 1995, Titan launched the first branded range of jewellery – ‘Tanishq’ – in India’s highly fragmented and disorganised jewellery market. Tanishq performed exceedingly well, attracting a large customer base that was assured of quality and purity. However, the business recognises customer...
S$6.00

Sarulla Geothermal Power Project: Last Lap Challenges in the Development Process

The case looks retrospectively at an integrated geothermal steam field and a 320.8 MW power project in North Medan, Indonesia which reached financial close in March, 2014 after a combined tender and development period of almost 10 years. A critical last stage of the project commenced in April, 2013...
S$6.00

SimpliFlying: Making a Great Idea Take Flight

Discipline:
This case won the Entrepreneurship category at the EFMD Case Writing Competition 2015.
More details here.

This is a two-part case series. Part (A) of the case is about how Shashank Nigam, CEO of SimpliFlying Pte Ltd, a company based in Singapore, searches for the corporate strategy and vision for...
S$6.00

Sunlabob Renewable Energy: Solar Power for Laos and Beyond

Sunlabob Renewable Energy is a Laos-based enterprise established in 2001. For the first seven years the business was entirely focused on Laos. Initially the company provided off-grid electrification to the rural poor as an independent power producer (IPP) or by providing equipment and services to...
S$6.00

The Citibank India Story: Nurturing Global Leaders

It is August 2014, and the Citibank conference on leadership and development has just concluded. Immediately after, Sara Roberts, Talent Head of Citigroup Asia Pacific, and Anuranjita Kumar, Chief Human Resource Officer (CHRO) of Citigroup South Asia, discuss a pressing issue: how talent and...
S$6.00

Rolls-Royce in Singapore: Becoming a Real Partner in the Group’s Global Network

This relatively short case describes the development of Rolls-Royce’s (RR) Seletar plant in Singapore, and in particular how the plant moved very quickly from a factory receiving information and innovation from its sister facility in the United Kingdom to a node in RR’s manufacturing network. The...
S$6.00

Rolls-Royce in Singapore: Harnessing the Power of the Ecosystem to Drive Growth

In order to meet increased demand for new aircraft-engine orders coming from customers in Asia, Rolls-Royce strategises and facilitates the company’s largest investment to date: the US$565 million Seletar Campus in Singapore – a 154,000 square metre site housing cutting-edge manufacturing, training...
S$6.00

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