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Displaying 101 - 110 of 434 results

Honestbee: Adding a Brick and Mortar Store to its Online Business

by Tan Wee Liang, David Gomulya, CW Chan
Discipline:
Competitive Strategy
In January 2019, Raymond Holmes, head of the Singapore Association of Chief Marketing Officers (CMO), an informal roundtable of CMOs from multinational corporations, went to explore Habitat, a hi-tech grocery store by Honestbee, a food and grocery delivery company. The advent of e-commerce allowed...
S$6.00

Driving Successful Ageing in Singapore

by Ma Kheng Min, Jovina Ang, Sheetal Mittal
Discipline:
Age and generational issues
This case study is set in July 2021. It describes the ageing landscape in Singapore including the policies that have been developed to address Singapore’s rapidly ageing population and features the stories of two seniors.
Since the 1980s, the Singapore Government had been developing plans and...
S$6.00

g&m: Digital Transformation of an Insurance Agency

by Gary Pan, Lipika Bhattacharya, Benjamin Lee
Discipline:
Digital Transformation
Analysts have often compared Digital Transformation to an iceberg and a company embarking on it to a ship trying to manoeuvre the iceberg. Some facets of the transformation are easily visible, while others are under the water and difficult to identify and manage. Douglas Chia, Managing Director of...
S$6.00

HP Wealth Management: Pioneering External Asset Management in Singapore

by T. Mandy Tham, Esther Kong, Juliana Koh
Discipline:
Finance and investing
This case focuses on the growth journey of HP Wealth Management (HPWM), an early pioneer in the external asset manager (EAM) sector in Singapore. This case is motivated by two observations: (1) the inception of HPWM during a time of crisis when confidence in financial institutions was lost, and (2...
S$6.00

Tackling Customer Pain Points One by One: How TranSwap Converted Banking Diehards

by Tan Wee Liang, Neo Kok Beng, Thomas Lim
Discipline:
Start-ups
Fintech company TranSwap Pte Ltd was set up in Singapore by CEO Benjamin Wong and COO Lim Kien Leong to address customers’ bugbears when carrying out overseas money transfers. It began operating in 2017 and has since evolved to include products such as global payment and collections and multi-...
S$6.00

Sinwattana: Raising Capital through Crowdfunding

by Chiraphol New Chiyachantana, Pattarawan Prasarnphanich, CW Chan
Discipline:
Crowdfunding
In January 2021, Kwek Hong Sin, a Singaporean, attended a crowdfunding roadshow. She had been captivated by Thailand’s retail environment and founded the crowdfunding platform Sinwattana in 2012 to help Thai businesses, particularly SMEs, raise capital. SMEs constituted over 99% of all enterprises...
S$6.00

The Rise and Demise of Airbus A380

by Geng Xuesong, Lipika Bhattacharya
Discipline:
Strategy
Set in July 2021, this case talks about the launch and discontinuation of the very large aircraft, A380, by leading aircraft manufacturer Airbus. The development of the A380 had been motivated by two key factors – the projected market trend of increased hub-and-spoke travel and the success of...
S$6.00

Kino Biotech and Kinofy: Shifting from “I” to “We”

by Yong Hsin Ning, Geng Xuesong, Wee-Kiat Lim
Discipline:
Entrepreneurship
Set in early 2021, this case is about Kino Biotech, a Singapore-based company producing health and beauty products, most notably its flagship brand, Kinohimitsu. Its operations and distribution have expanded globally, especially to Malaysia, Indonesia, and China. In April 2018, Kino Biotech...
S$6.00

InfraCo Asia: Bringing Wireless Broadband to Indonesia’s Rural Regions

by Ijlal Naqvi, Thomas Lim, Flocy Joseph
Discipline:
Infrastructure and Urban Development
In November 2020, infrastructure investment and development company InfraCo Asia Pte Ltd, investment management firm Gemcorp Capital, and Finnish development financier Finnfund’s OP Finnfund Global Impact Fund I jointly financed the Indonesia Rural Wireless Broadband (IRWB) project through a senior...
S$6.00

Suu Balm: From Lead User Innovation to Rapid Growth

by Pascale Crama, Lipika Bhattacharya, Chon Phung Lim, Cintia Kulzer Sacilotto
Discipline:
Entrepreneurship and Innovation
This case is set in 2020 and talks about a start-up pharmaceutical marketing company - Good Pharma – based in Singapore. One of the first products the firm had embarked on marketing was Suu Balm, a cream for dry and eczema-prone skin, which had been formulated by a lead user - Dr Tey Hong Liang (Dr...
S$6.00

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