The case describes the decision dilemma faced by an entrepreneur, Jack Sim, whose social initiative aims to establish an innovative platform in Singapore and South Asia to serve the base of the pyramid (BoP), which represents a majority of the population of the world (about 60%) who live in poverty...
The case describes how Uber, the mobile ride hailing service provider, made an entry into China in July 2014 and, after facing stiff competition from local players, was forced to sell its stake and exit the country two years later. Prior to Uber’s entry, China’s major players, Didi and Kuaidi, had...
Set in 2016, the case explores the role of social media in the public transportation sector. It highlights how social media has emerged to be a dominant platform offering both opportunities and challenges for organisations. SMRT, a mass service provider in Singapore, counted amongst the best in the...
This case is set in May 2016, and discusses the unfolding of a corporate governance saga at Singapore Post Limited (“SingPost”), Singapore's designated Public Postal Licensee. The narrative begins in December 2015, when SingPost announces that due to an ‘administrative oversight’, it had, in an SGX...
It was May 2016, and Desmond Lim, CEO and co-founder of QuikForce, a moving and logistics company based in Boston, U.S., had just concluded a five-hour long meeting with his team. QuikForce had been founded to simplify the stressful moving process for both the customer and movers, by acting as an...
The case is set in May 2015 in Singapore, the regional headquarters of the UK-based travel metasearch firm, Skyscanner. After a successful launch as a start-up followed by a period of rapid expansion, the company is now facing the challenge of growth in Asia.
In 2011, Skyscanner opened its regional...
It was 18 February 2016 and Loo Wee Ling, Practice Associate Professor of Law at Singapore Management University, had just received a communication about a case of cheating in the School of Law where she taught. GK, a 32-year-old Russian national, was mid-way through his final year of the Doctor of...
This case is set in 2010. It is a retrospective case that examines a 1994 policy reform and incentive framework meant to attract private sector investment for power generation in Pakistan. Inadequate power generation and distribution were long-standing development hurdles for the country – and...
Launched in 2012, Grab began in Malaysia as a third-party e-hailing taxi dispatching mobile application. The company expanded at a remarkable speed and by 2015, the app had been downloaded more than 4.4 million times, averaging seven bookings per second. A year later the app had over 13 million...
David Lee is a highly motivated individual who overcame some setbacks in his life to rise through the ranks quickly, and at the age of 27, became the country manager of the NZ Foods’ representative office in Singapore. However, Lee soon begins to encounter problems upon stepping up to his new role...
