Skip to content Skip to navigation

Cases tagged with Growth Strategy

Displaying 1 - 5 of 5 results

Yamamotoyama: Tradition and Change in a 300-Year-Old Shinise

Discipline:
Kaichiro Yamamoto is the 10th generation president of Yamamotoyama (YMY), a tea company that is one of Japan’s revered shinise: companies that have operated for more than a century. His only child, Nami Yamamoto, is expected to serve as the first female president of the company after him. YMY had...
S$6.00

Iuiga’s Conundrum: ‘Clicks’’ Only or ‘Bricks’ Too?

Discipline:
Set in 2018, the case describes how Zang Hao, the CEO and co-founder of Iuiga, a Singapore based e-commerce start-up, eschewed the conventional e-retailing model by acquiring complete control over its value chain including ownership of the items retailed through the adoption of original design...
S$6.00

Sunmoon: Transforming an Asset-Heavy Legacy Business Model

Set in 2016, this case presents the ten-year long journey undertaken by SunMoon to transform its legacy business model that had led the company to become a loss-making, cost-inefficient and debt-ridden entity in 2007.
Gary Loh, who joined the company in 2007, spearheaded the efforts to restructure...
S$6.00

Sisters in Solidarity: Breaking the Bondage of Marginalised Women in India

Set in November 2015, the case follows Sisters in Solidarity (SiS), a social enterprise established to emancipate marginalised women in Lucknow, India. SIS was an offshoot of Study Hall Education Foundation (SHEF), a non-profit organisation that promoted feminist pedagogy in the educational...
S$6.00

Skyscanner: Globalising a Business Model for a One-Stop Shop Travel Portal

The case is set in May 2015 in Singapore, the regional headquarters of the UK-based travel metasearch firm, Skyscanner. After a successful launch as a start-up followed by a period of rapid expansion, the company is now facing the challenge of growth in Asia.
In 2011, Skyscanner opened its regional...
S$6.00

Looking for something?