Asyraf and Nasrul, two young trainees of SMRT Corporation Limited (SMRT), a multi-modal public transport operator in Singapore, were killed on the tracks near the Pasir Ris MRT station on 22 March 2016. They were part of a 15-member team led by an assistant engineer. The team had walked in single...
Set in 2016, this case follows Phua Koon Kee, the CEO of Kova Group, one of the largest paint manufacturers in Vietnam, as he pondered upon the business expansion strategy that could elevate the Kova brand’s status to that of a household name. Based on a patented NANO technology that used silicates...
The case captures the story of Worldview International Foundation (WIF), focusing especially in the 2012–2016 period during which the organisation started to restore and develop a mangrove forest in the Bay of Bengal on the west coast of Myanmar. The story focuses on the decision-making processes...
Based in 2016, this case presents the dilemma faced by Tiffany & Co. (Tiffany), the luxury jewellery and specialty retailer, about embarking upon an omni-channel retail (OCR) strategy.
Although Tiffany had a strong social media presence globally, it offered e-commerce solutions only in a few...
This case is set in February 2016, when Paris Baguette (PB) has just been declared the winner at the, touted as the most prestigious baking competition in the world held each year in Paris.PB had started operations in 1945 with a small bakery in North Korea. By 2014, it boasted of 3,200 outlets in...
Set in 2016, this case presents the ten-year long journey undertaken by SunMoon to transform its legacy business model that had led the company to become a loss-making, cost-inefficient and debt-ridden entity in 2007.
Gary Loh, who joined the company in 2007, spearheaded the efforts to restructure...
The case describes the continuous efforts of Group Audit at DBS bank Singapore, to enhance the value of Internal Audit (IA) to the organisation as a function by adopting various methodologies to make IA more effective in providing added assurance to the bank on the adequacy of their internal...
Set in December 2016, the case follows Sumeet Mehta, CEO of Cardpe Services Private Ltd, a fintech startup established to tap into the gap that existed in the payments acceptance infrastructure in India. Cardpe was all set to launch a mobile Point-of-Sale (mPOS) device – a wireless handheld...
In 2014, Singapore Management University (SMU) undertook the reworking of its ten-year-old legacy intranet web portal eWise, and successfully replaced it with the new intranet, iNet. At lower maintenance costs than eWise, iNet offered modern design, easy consolidation and renewal of content, better...
Sally Tan, an equity analyst with Prospero Asset Management Company (PAMC), is tasked with recommending units of four Singapore REITs (Real Estate Investment Trust) – CapitaLand Mall Trust (CMT), Ascendas REIT (A-REIT), Soilbuild Business Space REIT (Soilbuild REIT), and Parkway Life REIT (P-Life...