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Cases by Cheah Sin Mei

Displaying 1 - 10 of 35 results

“Can Mindfulness Help My Career?”: A Talent Development Perspective (A) and (B)

by Jochen Reb, Tarmo Raudsepp, Cheah Sin Mei
Discipline:
Talent management
The two-part case study discusses the challenges faced by the two talented professionals in their respective careers and the influence of mindfulness on their growth and development. Case A focuses on mindfulness concepts applied to help unlock talent while Case B builds on the former case of...
S$6.00

Relevance of Healthcare Analytics in Singapore During COVID-19 and Beyond

by Tan Kar Way, Sean Lam Shao Wei, Cheah Sin Mei
Discipline:
Analytics and data science
When COVID-19 struck in 2020, Singapore responded swiftly with containment and mitigation measures to curb community spread. Underlying the city-state’s quick public health response was an all-of-government approach characterised by decisive actions, rigorous surveillance, and prompt adaptation....
S$6.00

A Whistleblower’s Dilemma in the House of Wirecard (A) and (B)

by Abhijeet Vadera, Cheah Sin Mei, Mahima Rao-Kachroo
Discipline:
Business and society
The two-part case follows the story of Pav Gill, the whistleblower who helped uncover one of Europe’s largest corporate frauds at Wirecard, the German fintech that went bankrupt in 2020.
Founded in 1999, Wirecard grew from an inconspicuous company to a listed firm on the blue-chip DAX, Germany’s...
S$6.00

Project Ugnayan: Feeding Manila’s Hungry During the Covid-19 Pandemic

by Tan Wee Liang, Cheah Sin Mei
Discipline:
Crisis management
In March 2020, the Philippines government announced the first month-long lockdown in Manila and its surrounding regions to curb COVID-19 transmission. The lockdown measures, including the closure of non-essential businesses and stay-home orders, were sudden and drastic, leading to the urban poor's...
S$6.00

The Sustainability Sweet Spot at Jiu Zhen Nan Taiwan Pastry

by Tan Hwee Hoon, Cheah Sin Mei, Esther Kong, Chung Hsi-Mei
Discipline:
Corporate social responsibility
Set in 2022, the case follows the sustainability journey of Jiu Zhen Nan, a 133-year-old Taiwanese pastry brand headquartered in Kaohsiung, the southern city of Taiwan. Jiu Zhen Nan specialises in gourmet traditional Chinese Han pastry, often consumed during major festivals, weddings, and religious...
S$6.00

Malaysia Airlines: Culture Transformation While Flying Through Turbulence

by Fermin Diez, Michael R. Bashshur, Cheah Sin Mei
Discipline:
Strategy
This case study follows Malaysia Airlines Berhad (MAB) through its Culture Journey (2018-2021), an initiative to rebuild the corporate culture as part of a broader turnaround strategy. The airline was stricken by twin tragedies in 2014 – the disappearance of Flight MH370 over the Indian Ocean and...
S$6.00

Better Decision-Making Through Mindfulness-Based Strategic Awareness Training

by Jochen Reb, Juan Humberto Young, Cheah Sin Mei
Discipline:
Decision making
The case is set in June 2021, 15 months into the COVID-19 pandemic. It begins with the CEO of a boutique hotel in Singapore battling mental burnout as he struggled to keep his hard-hit hotel business afloat. He then sought advice from a friend working with the Mindfulness Initiative@SMU and was...
S$6.00

IPI: Championing Enterprise Innovation in Singapore

by Reddi Rayalu Kotha, Cheah Sin Mei, Chon Phung Lim
Discipline:
Open innovation
In 2021, IPI celebrated its tenth anniversary since its inception as a public-funded innovation intermediary in Singapore, a city-state with a strong focus on innovation as an economic growth strategy. Among the many initiatives promoted by the government agencies is open innovation — an approach...
S$6.00

OneMotoring: Driving the Digital Transformation of Vehicle Services in Singapore

by Lily Kong, Orlando Woods, Cheah Sin Mei, Tim Bunnell
Discipline:
Digital Transformation
The OneMotoring portal is a one-stop gateway to vehicle-related services and an integral resource for the motoring community in Singapore. From real-time traffic updates to renewing road tax, paying transport-related fees, and supporting the entire lifecycle of vehicle ownership, the portal offers...
S$6.00

ProGlove Smart Gloves: Let’s Save Four Million Dollars A Day!

by Wee Kwan Eng, Holly Ott, Cheah Sin Mei
Discipline:
Operations and Supply Chain Management
In 2014, ProGlove emerged the third-place winner in Intel’s “Make It Wearable Challenge”. The ProGlove team of four who had met at the Technical University of Munich in Bavaria, Germany, had submitted the idea of a “smart glove,” which was a barcode scanner, motion detector, and RFID reader...
S$6.00

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