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Displaying 291 - 300 of 434 results

UltraRope: Crafting a Go-To-Market Strategy for Kone’s Innovative ‘UltraRope’ Hoisting Cable

In any industry, companies must keep their mission, vision and values as the guiding aspects, as well as the determinants, of their market position. Kone, one of the global leaders in the elevator and escalator industry, was founded in 1910. Kone has always held the core belief that the elevator...
S$6.00

Data Analytics at DBS Group Audit: The Future of Auditing is Auditing the Future

The case is set in January 2014 and reveals the data analytics initiatives at DBS Group Audit. Group Audit was used to assess the riskiness of the bank’s branches based on seven attributes derived from the auditors’ collective wisdom. The results could sometimes be misleading and inaccurate. To...
S$6.00

Astra International: Innovation Asian Style

It is 1 August 2015, and the 32nd InnovAstra Convention, an annual competition meant to showcase and recognise the innovation achievements of individuals, teams and business units in the Indonesian conglomerate PT Astra International Tbk (Astra), is just a fortnight away. Ekuslie Goestiandi is the...
S$6.00

DBS Bank: Transformation Through Strategy Implementation

Part A of the case takes place in February 2010. In late 2009 Piyush Gupta joined DBS Bank as its CEO and set about transforming the bank. His first 100 days were spent familiarising himself with the business. He then hosted a three-day strategy formulation retreat offsite with his top leaders. The...
S$6.00

Grab: Discovering New Frontiers for Growth in the Southeast Asian Sharing Economy

Launched in 2012, Grab began in Malaysia as a third-party e-hailing taxi dispatching mobile application. The company expanded at a remarkable speed and by 2015, the app had been downloaded more than 4.4 million times, averaging seven bookings per second. A year later the app had over 13 million...
S$6.00

MatchMove: Business Model Evolution

In early 2009, Shailesh Naik founded MatchMove, a Singapore-based online entertainment service provider. Naik and his business partner had identified a gap in the Asian online gaming market and their vision was to plug this gap with a company-specific platform that incorporated casual gaming,...
S$6.00

The High Flyer & the Generation Gap

David Lee is a highly motivated individual who overcame some setbacks in his life to rise through the ranks quickly, and at the age of 27, became the country manager of the NZ Foods’ representative office in Singapore. However, Lee soon begins to encounter problems upon stepping up to his new role...
S$6.00

Thermal Coal

This is a quantified one-on-one procurement negotiation exercise. The negotiation, carried out over a set of eight issues, is between the Regional Sales Manager for Thermal Coal of Earth Energy, a global mining company, and the Acquisition Team Leader for Thermal Coal of National Electric Power, a...
S$6.00

Unilever’s Lifebuoy in Myanmar: Soap Suds for Social Good?

Discipline:
This case has been set in June 2015, ten months after Unilever had re-launched Lifebuoy soap in Myanmar. The brand had performed exceedingly well, particularly in the metro and urban areas of Myanmar, and Unilever was on-target to achieve its goal of changing the handwashing behaviour of 20 million...
S$6.00

CDL: Creating Value through Sustainability

City Developments Limited (CDL) has been publishing an annual dedicated sustainability report, in line with the Global Reporting Initiative’s reporting guidelines, since 2008. In January 2016, Esther An, chief sustainability officer at CDL, produced the 2015 sustainability report using an...
S$6.00

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