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Cases with temporal coverage in year 2013

Displaying 1 - 10 of 26 results

Japan Airlines: Turning Around to Take Off Again

Set in 2013, this case discusses the challenges faced and overcome by JAL to turn around successfully from a situation of bankruptcy in 2009-2010. In 2009, JAL, Asia's largest airline by revenue and an icon of Japan Inc., was besieged by a severe cash crunch crisis. A skewed cost structure with too...
S$6.00

Innovation in Assurance: Doing More, and More Effectively, with Less

Back in early 2013, Jimmy Ng, the new head of Group Audit at DBS received an urgent call from Kelvin Lam, Country Head of Taiwan Audit, requesting an increase in Taiwan’s audit headcount by ten for mandatory audits required by the Financial Supervisory Commission in Taiwan. However, Ng was very...
S$6.00

Bank Negara Indonesia: Enabling Transformative Change through Human Capital

The case is set in 2014 in Indonesia, with the leaders of a once strong national bank – Bank Negara Indonesia (BNI) - facing the challenge of transformation amidst a volatile and uncertain business environment. With growing competition and the rapid economic growth of the nation, the bank...
S$6.00

National Library Board: Building Social Capital

Set in 2013, Elaine Ng, CEO of the National Library Board of Singapore (NLB), has to ensure the library remains relevant in the new knowledge economy. The goals of the library have changed from providing convenience and accessibility to information to building social capital and facilitating...
S$6.00

Siam Park City: Can Affordable Pricing be Profitable?

Discipline:
The case is set in November 2013, when Siam Park City – one of Thailand’s biggest Amusement Park and Water Park – was celebrating its 33rd anniversary. Siam Park City was born out of the vision of Chaiwat Luangamornlert, a successful businessman who wanted to build an amusement park and water park...
S$6.00

Singapore Changi Airport: Check-In to a World Class Experience

Set in 2013, Hamidah Hassan works at SATS, a provider of gateway services at Changi Airport in Singapore. SATS has a symbiotic relationship with Changi Airport Singapore and Singapore Airlines in ensuring a smooth travel experience for customers. Hamidah is in charge of the operations at the check-...
S$6.00

Movie, Money, Marketing: Branding ‘3 Peas in a Pod’

Michelle Chong is a successful actress but a novice producer in Singapore. After her directorial debut success, she decides to produce a local movie set to premiere in November 2013 based on a script she had written ten years ago. Chong is still getting used to the business aspect of movie making,...
S$6.00

Disruption in the Air: Surf Air’s All-You-Can Fly Business Model

This case is set in July 2013, shortly after the launch of Surf Air, an all-you-can-fly subscription airline based in California. Wade Eyerly, the CEO of Surf Air, has to decide if the business model is sustainable, and also if Surf Air could be expanded to other locations.
Three directional trends...
S$6.00

Sarulla Geothermal Power Project: Last Lap Challenges in the Development Process

The case looks retrospectively at an integrated geothermal steam field and a 320.8 MW power project in North Medan, Indonesia which reached financial close in March, 2014 after a combined tender and development period of almost 10 years. A critical last stage of the project commenced in April, 2013...
S$6.00

Rainmaker Labs: Commercialising a Great Idea

In September 2013, Alex Leong, co-founder of Rainmaker Labs, considers where to invest the limited resources available to his technology start-up company in order to grow the business. Earlier that year, Rainmaker Labs launched ShopGuru, a mobile shopping application that enables users to earn and...
S$6.00

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