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Cases with temporal coverage in year 2019

Displaying 21 - 30 of 43 results

When the Customer Is Not Queen: The Cautionary Tale of Sasa Singapore

Discipline:
Sa Sa International Holdings Limited, a leading cosmetics retail group in Asia, announced on December 2, 2019 that it would close all 22 stores in Singapore. It attributed the closures to the less-than-satisfactory performance of its Singapore operations for many years, where it had recorded losses...
S$6.00

Daung Capital: Managing the Credit Risk Challenges of Microfinance in Myanmar

Discipline:
In September 2019, Daung Capital (Daung), a microfinance institution (MFI) in Myanmar, was preparing to launch a new loan product for farmers which entailed a lump sum repayment instead of monthly repayments like its other products. Leon Qiu, the co-founder of Daung, wondered how he could implement...
S$6.00

Anu at Tech-edu (Parts A, B & C)

This three-part case study is about Anu, a young Singaporean MBA graduate. Part A begins with Anu’s story when she relocates to start work at her dream job at Tech-edu in Denmark. Soon after, she picks up cues that make her suspect that things are not quite right at the company. Tech-edu’s founder...
S$6.00

Carousell: Growing a Peer-to-Peer Mobile App Business by Building a Community

It was end-2019 and seven years into the founding of Carousell, a Singapore-headquartered peer-to-peer online classified advertisements marketplace started by three friends, Quek Siu Rui, Marcus Tan and Lucas Ngoo. Valued at US$550 million, Carousell had gained wide popularity with a presence in...
S$6.00

Vinschool: The Triumphs and Challenges of Scaling Vingroup’s Not-For-Profit School

Discipline:
What does it take to set up the next level of schools that encourages academic excellence at an international level in a developing country? How should the school brand itself to communicate that commitment to excellence to prospective students’ parents? How can a school provide that level of...
S$6.00

FWD: Customer-Centric Marketing in Online Insurance

Discipline:
In November 2019, David Broom, Chief Marketing Officer of FWD Singapore, replayed a commercial ad clip of his company, as he ruefully considered the competitiveness of the insurance market in Southeast Asia. Building competitive resilience in a cutthroat market dominated by large traditional...
S$6.00

Developing an Innovative Retail Concept to Showcase the Smart Home of the Future

Discipline:
In 2018, after nearly two decades of success in the highly competitive consumer electronics market of Singapore, Asian Home Electronics (AHE) Limited was once again searching for new frontiers to break through for its retail business. Having evolved from the traditional brick-and-mortar business...
S$6.00

Nium: Leveraging Fintech to Disrupt Cross-Border Remittance Services

Discipline:
Set in October 2019, this case presents the remarkable growth journey of Nium, a Singapore-headquartered fintech start-up in digital remittance. The founders are on a mission to disrupt the traditional remittance industry ridden with inefficiency and an opaque pricing structure, and are confident...
S$6.00

KYY: Storage Assignment in a Unit-Load Warehouse

It is June 2019, and Lillian Lim of Mackor Consultancy, a third-party consultancy in Singapore, is at the newest warehouse of her client, KYY Group, a major third-party logistics provider. Headquartered in Singapore, KYY’s business activities span Asia.
In 2013, the company started construction of...
S$6.00

Moss & Associates: Accounting for Qualitative Financial Fraud Using Data Mining

Discipline:
In May 2019, Cheryl Leong, Head of Fraud Analytics and Data Management at Moss & Associates, a mid-sized New York accounting firm, was tasked with fraud detection in annual reports. Besides helping clients present financial information to stakeholders, accounting firms had to ensure there were...
S$6.00

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