Infosys, one of India’s largest information technology (IT) consulting firms, developed the Campus Connect programme in response to the growing belief among India’s IT industry majors that fresh graduates being recruited from the country’s engineering colleges were neither readily employable, nor sufficiently industry-ready. The programme was designed to address this problem through an industry-academia initiative to revamp the education experience of engineering students. The goal was to build a sustainable partnership between Infosys and engineering education institutions for mutual benefit, producing high quality talent for the IT industry. This would be carried out through a range of programme components that Infosys would collaborate on, and develop with, academic institutions.